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April 2009

Dear Colleague,

Sales lead generation is the life line of every business and is therefore a key element of our marketing strategies. Especially during these tough trading conditions, we are all focused on activities that can generate revenue for our businesses. I have pulled together this white paper which I hope will help you get the most out your lead generation activities.


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Tips and hints for B2B lead generation
	Lead generation white paper. Discover: what is a lead and lead generation lead generation in relation to customers’ buying cycles lead generation strategies Download the white paper now
	Top 15 things you to know about B2B lead generation


New from ICIS
	Generate leads through ICIS search ICIS search is an online chemical supplier search engine attracting over 90,000 visits a month from chemical buyers. Listing in ICIS search will drive traffic to your website, emails to your inbox and RFQ’s for your sales force. Find out more >>>


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