Welcome to the ICIS Media Connections. Tips and hints for B2B lead generation, whats New from ICIS and much more...


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April 2009

Dear Colleague, 

Sales lead generation is the life line of every business and is therefore a key element of our marketing strategies. Especially during these tough trading conditions, we are all focused on activities that can generate revenue for our businesses. I have pulled together this white paper which I hope will help you get the most out your lead generation activities. 

Tips and hints for B2B lead generation
======================================

Lead generation white paper 
---------------------------

Discover: 


- what is a lead and lead generation

- lead generation in relation to customers’ buying cycles

- lead generation strategies 


Download the white paper now
http://epidm.edgesuite.net/RBI/chemicals/CHDIS/Media_Connections/Documents/Leadgeneration.pdf


Top 15 things you to know about B2B lead generation 
http://www.emarket2.com/index.php?option=com_content&task=view&id=642&sectionid=5&Itemid=1385


New from ICIS
==============

Generate leads through ICIS search 
ICIS search is an online chemical supplier search engine attracting over 90,000 visits a month from chemical buyers. Listing in ICIS search will 

- drive traffic to your website 
- emails to your inbox and 
- RFQ’s for your sales force. 

Find out more >>>
http://epidm.edgesuite.net/RBI/chemicals/CHCEM/icis_pdfs/ICISsearchLeadGeneration09.pdf


Advertising Opportunities
=========================

- Generate leads through enewsletter advertorials
http://epidm.edgesuite.net/RBI/chemicals/CHCEM/icis_pdfs/ICIS%20Reporter%20lead%20generation%20advertorial.pdf

- Receive RFQ’s through ICIS search online chemical directory. 
http://epidm.edgesuite.net/RBI/chemicals/CHCEM/icis_pdfs/ICISsearchLeadGeneration09.pdf

- Reach European chemical industry decision makers through European Association of Chemical Distributors (FECC) conference supplement 
http://epidm.edgesuite.net/RBI/chemicals/CHCEM/icis_pdfs/FECC%20Supplement.pdf


Find out how ICIS can help you
==============================

Visit our Media Centre
http://www.icis.com/mediacentre/welcome/?cp=NLC-CHADV-20090123-mediaconnect

Contact us
http://www.icis.com/advertise-contacts


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http://www.icis.com/staticpages/trial.htm


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Stories from ICIS Chemical Business
====================================

Chemtura aims for at least $700m in asset sales
http://www.icis.com/Articles/article.aspx?liarticleid=9192049&nf=true

M&A market to feature distressed assets
http://www.icis.com/Articles/article.aspx?liarticleid=9191314&nf=true

LyondellBasell to mothball Texas olefins plant
http://www.icis.com/Articles/article.aspx?liarticleid=9192440&nf=true



Icis Blogs
http://www.icis.com/BlogsHome/Home.aspx

icis.com
http://www.icis.com

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http://www.qssweb.co.uk/rbpsubs/default.aspx?title=ecn&entry=new&subtype=a&prom=1246

Advertise
http://www.icis.com/mediacentre/welcome/?cp=NLC-CHADV-20090123-mediaconnect

Contact Us
http://www.icis.com/advertise-contacts


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